Perceptions and Determinants of Consumers'
Willingness to Buy (WTB) Fermented Rice Bran-enriched
Beverages in Eastern Visayas, Philippines
Dianne M. Dalin-as1*, Riza Abilgos-Ramos2, and Angelita P. Caña3
1Department of Agribusiness Management
School of Agribusiness and Forest Resource Management
Biliran Province State University–Biliran Campus, Biliran, Biliran
2Philippine Rice Research Institute (PhilRice),
Science City of Muñoz, Nueva Ecija
3Northern Negros State College of Science and Technology,
Escalante City, Negros Occidental
*Corresponding author: This email address is being protected from spambots. You need JavaScript enabled to view it.
[Download]
Dalin-as D et al. 2023. Perceptions and Determinants of Consumers' Willingness to Buy (WTB) Fermented
Rice Bran-enriched Beverages in Eastern Visayas, Philippines. Philipp J Sci 152(5): 1799–1807.
https://doi.org/10.56899/152.05.21
